Revenue + Retention Method

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Question 1 of 10

1. Question
When updating metadata on a website, which area of the SEO formula are we working with?
- Onsite SEO
- Offsite SEO
- Technical SEO
- All of the above
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Question 2 of 10

2. Question
Content is important for SEO for the following reasons:
- It’s not really that important
- Users can find what they are looking for
- We do it because we have to
- None of the above
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Question 3 of 10

3. Question
What is anchor text and why is it important?
- Anchor text is the highlighted link within the text. It’s important because it helps Google understand the keywords we are targeting and the content of the linked page
- Anchor text is the text that lives in the Yoast SEO plugin where we add metadata, it’s important so Google can understand what the page is about
- All of the above
- None of the above
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Question 4 of 10

4. Question
Social Media profiles help with SEO
- No, it has no relevance or impact at all
- Yes it’s an Offsite SEO opportunity (backlink)
- It only helps sometimes
- None of the above
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Question 5 of 10

5. Question
A keyword map is important for the following reasons:
- It gives our strategy a target and focus
- It helps us when developing new content
- It helps us when updating metadata
- All of the above
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Question 6 of 10

6. Question
Google Analytics and Google Search Console are free Google tools that help us do the
following:
- Increase sales and conversions
- Track data so we can measure our SEO efforts effectively
- Don’t have a real purpose but are nice to have
- All of the above
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Question 7 of 10

7. Question
How often should you update/work on SEO efforts?
- Once a year
- Once every 2 years
- Once a week
- As often as you can
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Question 8 of 10

8. Question
True of False – It’s important to work on Onsite SEO as a priority over Offsite and
Technical SEO
- True
- False
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Question 9 of 10

9. Question
If another organisation or website adds your client’s website to their website with a URL this is
part of which section of the SEO formula?
- Onsite SEO
- Offsite SEO
- Technical SEO
- All of the above
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Question 10 of 10

10. Question
Google only rolls out algorithm updates twice a year
- True
- False
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